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Environmental well-being has become an important aspect of
modern society with both businesses and individuals showing a responsible
attitude towards environmental protection. In response to growing attention
towards environmental issues, businesses have set a course for the greening
of the modern economy, which obliges them to introduce environmental
standards and engage in environmental management. The issues of
environmental responsibility are nowadays considered more widely in search
of a balance between the needs of society and the balance of the natural
environment. Environmental friendliness, sustainable development, and care
for the environment are sustainable trends in 2021.
Despite the presence of many interesting private initiatives and investment
projects in the field of environmental entrepreneurship, entrepreneurs face
some difficulties. Thus, the implementation of environmental projects at the
initial stage of their implementation requires considerable investments, and
in conditions of economic uncertainty, participation in such projects
creates serious risks for potential investors. In addition to financial and
legal difficulties, the activities of enterprises organized with concern for
the quality of the environment may be hampered by the lack of infrastructure
that ensures the availability of necessary services and resources for
environmental business entities. At the moment, very few regional or private
investment or venture funds have been created to support environmental
entrepreneurship. They could provide co-financing of environmental
investment projects, in particular, through environmental payments and
fines, voluntary contributions from enterprises and public organizations.
The lack of private investment in this segment of entrepreneurship is also
associated with low results of environmental projects and insufficient
economic incentives for this kind of business from the state. There are
several reasons for this: first of all, it is an underestimated price of
natural resources. Thus, the main challenges of sustainability in
investments are related to the fact that, for this reason, projects on the
use of secondary raw materials for the production of products or energy are
unattractive for investors.
As part of a career in investments, it makes sense to invest in companies
related to sustainability, especially in the segment of electric cars.
According to a study by George et al., automakers are betting on electric
vehicles, and investments in the production of cars with internal combustion
engines have been declining since 2019. The segment of electric cars is
waiting for rapid growth. Among the leaders will be China, where gas
pollution in large cities is already forcing the government to take active
steps to replace gasoline transport with electric. Europe is also active in
this regard, where electric transport subsidy programs have been operating
for several years. On the growth of this segment, countries around the world
are promoting policies that create economic incentives for a green
transition.
In conclusion, businesses worldwide are taking significant steps towards
sustainability amidst the climate crisis. Despite the challenges of
sustainability in investments, there are many opportunities for growth and
innovation, particularly in the segment of electric cars. The challenges and
opportunities of sustainability in investments show how environmental
entrepreneurship has become a crucial aspect of modern business. |
